Same Day Dispatch
Orders sent with Royal Mail Tracked 24 for fast, reliable UK delivery.
Crafted and bottled in Edinburgh, Number One is the debut fragrance from PARA-DAIZA — created to leave a lasting impression.
Fresh citrus top notes derived from Limonene oils deliver instant brightness, evoking a sense of familiarity from a fruit you’ve never experienced. As the fragrance develops, its true character emerges — a meticulous blend of hand-selected extracts, artfully layered for subtle complexity. Sophisticated yet understated, it unfolds in layers, revealing its depth over time.
Loved by both men and women, Number One is versatile and easy to wear - a year-round signature for anyone who values refined, modern scent.
Details:
Eau de Parfum — crafted in Edinburgh, Scotland
Fresh citrus top notes with a warm, earthy base
Premium extracts for a layered, long-lasting scent
Suitable for men and women
Exclusive to PARA-DAIZA
Sustainability Note:
Produced in small batches in collaboration with local perfumers, Number One is made with responsibly sourced ingredients and a focus on reduced environmental impact.
Important: Due to import restrictions, this fragrance cannot be shipped to the USA.
Same Day Dispatch
Orders placed before our daily cut-off are dispatched the same day using Royal Mail Tracked 24.
UK Delivery
Most UK orders arrive within 1–2 working days.
Free UK Shipping
Free shipping on all UK orders over £95.
International Shipping
We ship worldwide. Most international orders arrive within 3–5 working days and include full tracking.
Track Your Order
You'll receive tracking details by email as soon as your order has been dispatched.
60 Day Returns
We offer straightforward returns within 60 days of delivery.
Items should be returned unworn, unused, with tags attached, and in their original packaging.
If something isn't quite right, you can find full return details on our Shipping & Returns page.
Black
Black
4.96 / 5.0
24 reviewsTan
Tan
5.0 / 5.0
51 reviewsSand
Sand
5.0 / 5.0
3 reviewsBlack
Black
5.0 / 5.0
1 reviewWhite
White
4.97 / 5.0
33 reviewsTan
Tan
4.97 / 5.0
30 reviewsOff White
Off White
5.0 / 5.0
10 reviewsWhite
White
5.0 / 5.0
2 reviewsKhaki
Khaki
4.81 / 5.0
21 reviewsDark Heather
Dark Heather
4.97 / 5.0
33 reviewsSky Blue
Sky Blue
4.97 / 5.0
33 reviewsWhite
White
5.0 / 5.0
24 reviewsNavy
Navy
5.0 / 5.0
1 reviewNavy
Navy
5.0 / 5.0
51 reviewsWhat a smell, like nothing else I have. Brilliant and great it’s produced in Edinburgh.
Hi Ben, happy to hear you love the scent! Thanks for shopping with us!
Paul
Brilliant scent!
Long lasting, fast delivery
Smells amazing !
Hi there! We're thrilled to hear you love the fragrance. Thanks so much for your lovely review!
Very good! Love the smell last long.
Bought this for my husband and I am very pleased he is willing to share it with me! There's a citrus aroma at first, but then other 'notes' come into play - it lingers without being overpowering - classy and sensual.
Thank you Zoe for your glowing review of our Number One Fragrance 100ml! We are delighted to hear that both you and your husband are enjoying the scent together. Our team worked hard to create a fragrance that is both refreshing and alluring.
Best
David
Ordered a top for my boyfriend which came scented with this gorgeous fragrance. With the boyf's upcoming birthday, I couldn't think of anything better as a unique gift to open on his special day - a total treat! Also love that the fragrance is crafted in Edinburgh.
Hi there!
Thank you so much for taking the time to leave such a lovely review for our Number One Fragrance. We're thrilled to hear that you and your boyfriend are enjoying the unisex scent made in Scotland. It's always a pleasure to hear that our products make for unique and special gifts. We also take pride in crafting our fragrances in Edinburgh. Thank you again for your kind words and for choosing our product.
Best regards
Paul
Clean and subtle compliments from everyone
Thank you for your positive feedback! We're thrilled to hear that our Number One Fragrance has received compliments from everyone. We strive to create clean and subtle scents that are loved by all. Thank you for choosing our product!
I was out of town when I walked into this store purely on the cute dog lying in the doorway. As soon as I walked in I smelled this soft, citrus-ey, musk fragrance. I asked the attendant (who I later found out was the owner), what it was. He told me it was a scent he curated from a fragrance shop down the street. I knew I needed my home to smell just like it.
I saw a pair of trousers I would have bought also, but my size wasn’t available. Very well made trousers, shirts, shorts, sweats designed for men, but some items can easily be for both sexes.
Dear Miss Jackson from Vegas!
Thank you for your kind words about our Number One Fragrance 100ml. We're glad you were able to take a look around the store and were able to experience the pleasant scent we offer. We take pride in curating high-quality fragrances for our customers' homes.
Nice aftershave
Great to hear
Love this, amazing fragrance and gets lots of admiring comments!
Glad it’s getting noticed — and for all the right reasons
I bought this as a treat for my son and he was delighted. The fragrance is so unusual and being created by Para-Daiza in Edinburgh is to be commended. My son says the fragrance lasts for a long time and he has been complemented while wearing it. It is unisex and I look forward to buying it for myself .
Appreciate you sharing that — always nice to know it’s being enjoyed. fragrance is a fan fav.
When the sweatshirt arrived ,it came with a card sprayed with the perfume. I kept smelling it for days. Lovely bright top notes with earthy greens smells.
Hi there,
Thank you for taking the time to leave a review We're thrilled to hear that you enjoyed the scent!
Best,
Paul
On my first visit to Para-daiza i was curious to what the scent was in the shop. Paul informed me it was his own scent he had created with Jorum (a local perfumery based around the corner from his store in Stockbridge). Its a very unique, masculine yet subtle fragrance. Every time i have visited the shop since the scent has intrigued me further. I decided that i had to make this purchase after my partner also purchased a scent from Jorum. Without doubt this is one of the best scents i have found. It is long lasting yet not over powering. Its stands up to many of the popular scents worn today but has a unique edge which is something i look for in any purchase. Another fantastic purchase from my favourite shop in Edinburgh
That’s a brilliant review — glad the scent kept you coming back and that it’s now part of your line-up.
I had been drawn by the amazing smell of the shop and visited a couple of times before asking about the Number One Fragrance and sampling. The scent clung to my jacket and every time I wore it it was there and remembered Paul’s lovely story of creating it - so of course I had to buy myself a bottle and now it’s the first thing I reach for. This won’t be the only purchase and it’s for women too!
Thanks Anne - the best kind of Linger!! it tottally changes after some time and smells different of different people!
Bought for a birthday gift. Lovely smell, my son was delighted with it.
Thank you for leaving such a kind review of our Number One Fragrance.
We appreciate your support and hope to see you again soon!
Fantastic fragrance, one for all seasons! Smelt this first time I went into the shop & was immediately blown away by it, was glad when it came back into stock! Sits front & centre on my fragrance shelf and will be purchasing again when I run out of this one
Thank you for leaving such a positive review for our Number One Fragrance 100ml! We are thrilled to hear that you love the scent and that it has found a permanent spot on your fragrance shelf. Thank you for being a loyal customer and we look forward to serving you again when you run out.
So good, it’s becoming a bit of a victim of its own success! Was gutted when it sold out recently. Such a lovely, unique fragrance and made locally which is an added bonus
Thanks for your review Fiona- Its a great scent and yes made in St Stephens street!!
See you Soon Paul
We were in Edinburgh on holiday and went into the shop in Stockbridge to look at clothes but as we turned in the door I asked the owner what the scent was? He said it’s a bespoke perfume made by a local person for them. It was quite expensive but knowing it’s a one off we decided the buy one as both myself and my husband will use it.
Great shop full of really nice clothes and the guys serving were really friendly.
When we return we will definitely to buy clothes too and come with one empty(ish)case.
Sounds like the perfume found the right home — next visit we’ll get you kitted out as well
I bought the number 1 fragrance as a gift for my husband as he bought a jumper and it was sprayed with this and he loved it.
Brilliant marketing and a fantastic way to smell your fragrances prior to purchasing!
This is now his go to aftershave.
Good to know that little touch worked — and that the scent’s now a favourite
Really excellent product. Gorgeous scent which lasts all day.
Glad it’s hitting the right notes for you — lasting power’s always a win.
Such a great and timeless fragrance!
Thank you for leaving a review! We are so happy to hear that you receive compliments while wearing our Number One Fragrance.
So many ask what the perfume is.
Thank you for your positive feedback! We are glad to hear that you're not the only one enjoying our Number One Fragrance. We appreciate your support. Have a great day!
So beautiful cosmetic 👍
Thanks for your positive words, Wojciech! We're glad to hear that you love our Number One Fragrance.
This unique perfume is just fabulous- adore it!
Thanks Shiela for your kind words and for choosing our Number One Fragrance. We're happy to hear that you love it and find it fabulous. Have a great day!
Gorgeous scent. I rarely buy perfume but this has me hooked. Lasts well too.
Excellent, glad your hooked ! Thanks for the review
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