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To Pinch or Not to Pinch | The PARA-DAIZA Chino Story
From 90s “pinch and tuck” jeans to the modern anti-fit chino — the story behind PARA-DAIZA’s best-selling Pinch Chino and its new evolution, to The Deck Chino.
“From the Rails to Scotland: The Story Behind the PARA-DAIZA Rail Worker Jacket.”
Discover the PARA-DAIZA Rail Worker Jacket — crafted from sustainable Orta herringbone denim and made in the west of Scotland. Inspired by vintage workwear, reimagined for modern life. From Edinburgh, with purpose.
The PARA-DAIZA Waterproof Parka Jacket: Timeless Design for Unpredictable Days
This waterproof jacket is more than just an outer layer—it’s a statement. A commitment to slow fashion, eco-conscious design, and everyday function. It's a piece you'll reach for again and again, no matter the season.
Our Core Collection
PARA-DAIZA Core Collection has everything you need to create a wardrobe built on style,
substance, and sustainability.
Gift Ideas
🎁 PARA-DAIZA Holiday Gift Guide 🎁 Trust us ! these are 100% full proof gifts for Christmas 2024 ✨ BeaniesStay warm with our Core Beanie in 100% RWS merino wool or the Cotton Core Beanie, available...
What the Atelier Collection Means
The Atelier Collection from Paradaiza Atelier /əˈtɛlɪeɪ/ noun A workshop or studio, especially one used by an artist or designer. When customers walk into Paradaiza, they often ask, "Are...
Transparency is Key: Our Black Friday and Christmas 2024 Sales Update
At PARA-DAIZA, we’re committed to transparency, especially as we approach the busy Black Friday and holiday shopping season. We know our customers value genuine offers and straightforward deals, so here’s...
The Timeless Appeal of the Worker Jacket
PARA-DAIZA’s Modern Classic Workwear has long captured the imagination of fashion, combining function with a distinctive style that resonates beyond the workplace. At the forefront of this appeal is the...
Edinburgh’s Hidden Gem of History and Charm
Stockbridge: Edinburgh’s Hidden Gem of History and Charm Nestled in the heart of Edinburgh, Stockbridge stands as one of the city's most unique and charming quarters—a perfect blend of vibrant...
I Just Love My Wee Store
I Just Love my wee shop! And are delighted to say that we are staying in Stockbridge and have just agreed to a 5-year Lease with my new Landlord Nadim,...
